"I first met Richard when I was a 16 year old school kid looking for a part time job in his retail business. After a lot of persistence, I finally managed to convinced him to give me a shot, however it still took a while before Richard let me loose on customers, spending my time making coffee, running errands and cleaning. During this time I learnt that you can become a great salesman by one of two ways, a long process of trial and error, or the quick route, drawing upon someone else's past experience and mistakes. On reflection I now see that Richard wasn't going to leave the success of his business to chance, he trained me by drawing from his long experience in sales across a multitude of industries.
Richard taught me that being a good salesman isn't about being the stereotypical fast talking, boiler room type salesman, rather it's about listening, engaging and building rapport with your customer, asking questions, satisfying their requirements and most importantly knowing when the time is right to close the deal.
I value to skills learnt from Richard as much as my university qualifications. Even now, working in the Satellite industry executing multi-billion dollar infrastructure deals I'm confident pitching anything to anyone".
I had the pleasure of having my first retail sales role with Richard Paterson as my employer and mentor at his previously owned Sports store Ballistics.
I am an absolute advocate for Richard as a sales mentor and sales expert based on the knowledge and techniques that he taught me when I was his employee.
I still practice Richard's techniques today and believe that they have contributed to the progression of my career. Richard's techniques are flexible and can cross-pollinate to multiple to sales environments. In my case I have used them to sell multi million dollar advertising campaigns to C-suites in various industries.
Four key things Richard taught me that have been incredibly valuable to my previous and current position as a Creative is the notion of giving my clients choice, to be comfortable and transparent when talking about money, to have the confidence to challenge the decision-maker, and finally to assume parity with my clients.
Richard is an absolute Pro when it comes to not only sales but also teaching sales best practices. I highly recommend and support any venture Richard does in this area.